Business Tips
The Pitfalls of Over-Redesign: How to Refresh Your Brand Without Losing Your Market
Learn how to refresh your brand without losing loyal customers by avoiding the pitfalls of over-redesign and maintaining brand recognition.
Read MoreHow to Determine Pricing for Coaching, Courses, and Services by the Hour
When you’re setting pricing for your coaching, courses, or services, it can feel like you’re throwing darts blindfolded. How do you put a value on your time, expertise, and the results you deliver? After years of working with business owners, I’ve thought about a process that simplifies this daunting task. If you’re struggling to determine…
Read MoreHow to Create a Brand Style Guide: Keep Your Brand Consistent!
Hey there, fellow business owner! If you’re running a business, you know how important it is to keep things looking sharp and consistent. That’s where a brand style guide comes in. Think of it like a playbook for your brand—keeping everyone on the same page, so your business looks professional no matter where people see…
Read MoreInsights Your Website Stats Should Uncover
If you’ve followed me much you know I write a couple of columns Monthly for Marketing University. A recent article I think you might find useful is about how to Maximize your Websites Potential based on the insights your website stats should uncover. In the article found on the Marketing University website I explain different…
Read MoreStand Out from the Crowd: 5 Ways to Disrupt the Normal in Your Market
As more and more people come online, it seems everyone starts copying one another. This leads to everything looking the same. My question here is, what are people doing to disrupt the normal? I mean I get it, people are busy trying to get started online, make improvements and run their business. They get stuck…
Read MoreTips for Improving Your Online Presence as a Speaker
In a recent interview on Bret Ridgway’s Spotlight On Speaking Podcast I shared Tips for Improving Your Online Presence as a Speaker. I’ve done a lot of speaking for various reasons whether it be on stage, workshops, webinars, podcasts, or even in the classroom teaching. Some are easier than others. but in this podcast Bret…
Read MoreWhat Is A Side Hustle?
A side hustle is a part-time or freelance gig that someone takes on alongside their regular job. It’s a way for individuals to earn additional income, pursue a passion, or gain new skills and experience. For me, side hustles are a way to explore potential streams of extra income. As the saying goes “don’t put…
Read MoreThinking About Website Costs
I don’t know about you but being a serial entrepreneur I constantly have ideas for projects, products or ways to generate leads. Many times I put up a website without thinking about what the website cost and if the idea is really worth it. Recently I searched for a domain for an idea I…
Read MoreWho Owns Your Domain Name?
Each year I think about a focus keyword to motivate me for the current year. This year it is “improve’.
Read MoreIs Penny Pinching Worth It?
Each year I think about a focus keyword to motivate me for the current year. This year it is “improve’.
Read MoreUnderstanding Domain Names
Success Leaves Traces opens up a whole new thought process. It helps you to think differently and change the way you’ve thought about aspects of your life.
Read MoreDon’t Put All Your Eggs In One Basket
This age old saying refers to the farmer that went to collect the morning eggs and put them all in one collection basket only to have the handle break and have the entire contents crash to the ground losing everything. As entrepreneurs we do that very same thing, only not with real eggs or baskets…
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