Marketing Tips
Not Very Beneficial
This mistake is directed at the sales page but could apply to an entire website. So many times we miss the boat with this one – we craft a nice looking page and have fairly decent sales copy on the page. But, for whatever reason, we don’t seem to be getting the sales we think…
Read MoreSocial Apps
Well the previous post received some good tips and comments it’s always interesting to me to see what is working for other people. Of course what works for one market or niche may not work in another, but it is always good to test and see. I figured i would follow up the post on…
Read MoreLets Get Social…
Every where you look it’s “find us on Facebook”. Or “Follow us out on Twitter” of course there’s linkedIN, Google Buzz and others as well. I know many people use these sites just to connect, some are using it for marketing strategies. I’m curious what social sites do you use, and how do you use…
Read MoreNo (Or Hard to Find) Affiliate Tools
Many times we get so wrapped up in getting the product done and the website up that we forget about all of the details to help promote the website. What we’re talking about is a website mistake many forget to do, or if they do this they don’t make good use of it. That mistake…
Read MoreWho’s Watching Your Blog?
I was recently reading a post at TechCrunch about how one browser has over taken another one as the most popular browser for views on their site. This got me wondering when was the last time I actually checked my stats for my blog? I get so busy with product creation, support, and normal day…
Read MoreEmail Copy Woes?
My good friend and mentor Armand Morin is revealing his secrets about email marketing. http://fed3.me/emailcopy I actually work WITH and For Armand and I see the results he received from his email marketing. Truth is, just this morning I helped Armand put up a website, when we finished (about 2:30 am) Armand sent out an…
Read More50 Biggest Website Mistakes
After a lot of writing, many revisions, and lots of updates my book that I have with my good friend Bret Ridgway is FINALLY complete. Our book is the “50 Biggest Website Mistakes we see online business owners make”, this book is my first in this series and Bret’s second. Bret has a book title…
Read MoreUpsell Utopia Or Upsell Hell?
This has to be one of the most overlooked mistakes. And it’s not the fact that upsells are done wrong. The biggest mistake is that they’re not done at all. First, let’s clarify what an “upsell” actually is. An upsell is an offer made at the time of ordering to make additional sales to that…
Read More50 Coolest Marketers
I was surprised to get a Google Alert this evening stating that I had made Red Hot Copy’s 50 Coolest Marketers list. This is quite an honor for me to be recognized along with many of friends and several marketers I look up too. Thanks Lorrie for the honor of being on your 2009 list!…
Read MoreOrder & Submit Buttons
I see this mistake quite a bit or maybe I don’t! So many times I see order buttons and form submit buttons that don’t appear to be buttons. Many web designers will make great looking graphical buttons to “match” the design of the rest of the site. While these buttons might look nice they aren’t…
Read MoreA Fun Test
Ok this video proves two things – Test Everything and remember to make it fun.
Read MoreAuto Responder Mistake, Or was it?
Ok I have to share this with you. After my last blog post I decided to do at least one thing to grow my business each week. So I looked at my action item list of things I wanted to get done but never did. This item happened to be the fact that when I…
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